Worked with a great group of people at VSA to redesign Breckenridge's whole mainline focusing on capturing the essence of Colorado.
We ended up refreshing the entire Breckenridge Beer line. It literally took a whole team to get this project done. I was able to work on many aspects of the re-design including concepting, type, and illustration.
One beer in particular that I worked on most was Breck Lager. From concept to type, we wanted to create a retro Colorado feel.